01
The teardown
Ads, offer, landing page, flows. We audit all of it and show you where the money leaks. In writing, before you pay us anything.
Since 2020Meta at the coreNo interns
We know whatmakes yourcustomers tick.
Meta ads for DTC brands past €50k/month — built on customer psychology, tested like a science, and judged on one thing: your P&L.
Apply for your free auditTakes 2 minutes. Costs nothing. Might sting a little.
The DegBoost doctrine
Scaling istwo jobs.
Pouring more water — that's the ads. Fixing the holes — that's the offer, the page, the flows. Most agencies only know how to pour, so they pour harder and send you the invoice for the puddle.
We do both, in that order. First the audit finds every leak — including the ones in your ad account. Then we open the tap. That's why our ads scale further: nothing we pour goes to waste.
Yes, sometimes the ads are the leak.
How we work
One system. No step skipped.
02
Fix the leaks
Offer sharpened. Page rebuilt to convert. Flows switched on. Boring work. Wildly profitable.
03
Open the tap
Meta at the core, Google and TikTok around it. Creative built on what your customers actually feel — launched, measured, scaled.
04
Compound
Every test teaches us something about your buyer. Every insight makes the next ad cheaper. This is the part competitors can't copy.
No step skipped. That's the whole trick.
What we do
Not a menu.One system.
One team. One system. Every specialist owns a stage of your funnel — nobody owns a silo.
Always first
The Audit
The teardown that starts everything. If we can't find money on the table, we'll tell you — and you keep the findings.
Core engine
The core engine
Meta Ads
€15M of spend taught us the difference between an ad that works and an ad that just looks busy. We only make the first kind.
Psychology first
Creative Strategy & Production
Ads people feel before they think. Hooks built from your customers' own words — not from a swipe file everyone's already seen.
The foundation
Offer & Landing Pages
Traffic can't save a weak offer. We craft the offer with you, then build the page that doesn't fumble the handoff.
Free money
CRO
You already paid for the click. We make it count twice.
Hidden profit
Email & SMS
The most profitable ads you'll ever run are the ones you don't pay Zuckerberg for.
Catch the demand
Google Ads
Meta creates the demand. Google catches everyone who searched for you at 1am.
Where we started
TikTok Ads & Shop
We were buying TikTok ads when the app was still dance challenges. First in Italy. Still fluent.
A tool, not a hero
AI
We use it. We don't worship it. AI makes our tests faster — it doesn't tell us what your customer is afraid of.
The whole point
Nobody buysa product.They buy afeeling with atracking number.
That's not a slogan. It's the operating system.
01
We read Hopkins before dashboards.
Scientific Advertising was written in 1923. Human nature hasn't shipped an update since. We're advertisers first — the media buying is just how we deliver the argument.
02
Tests with a hypothesis. Never a prayer.
Every ad we launch is a question about your customer. Win or lose, we get the answer. Most agencies test at random, then call the lucky ones strategy.
03
Your brand survives the scaling.
Plenty of agencies can grow your revenue while quietly turning your feed into a discount flea market. We scale the brand you built — not a cheaper copy of it.
The anti-agency
We're smallon purpose.
Here's what happens when an agency grows: your account shrinks. First the senior strategist disappears from your calls. Then reports replace conversations. Then one morning your media buyer is someone who was in school when we started.
Not here. Eight people. A capped roster. When you message us, a senior answers — day or night, weekend or not. Not a chatbot. Not an account manager reading a script. The intern doesn't exist. We never hired one.
You'll get
- A direct line to the people running your money
- Answers in hours, not sprint cycles
- People who know your P&L better than your accountant
You won't get
- A "customer success" layer between you and the work
- An AI answering as a human
- Quarterly-review theater
Right fit / wrong fit
Let's not waste each other's time.
We should talk if
- You're a DTC brand past €50k/month
- You want a partner who'll tell you when the offer is the problem — and when the ads are
- You care about contribution margin, not screenshot ROAS
- You can give a proper test the time it needs
Please don't apply if
- You're pre-revenue (come back — we'll be here)
- You want someone to "just run the ads" and never touch the rest
- You collect recommendations and ignore all of them
- You're shopping by retainer price
No hard feelings — timing is half the game.
Track record
Track record in numbers
€0M+of other people's money, spent like it's ours
€0M+added to client P&Ls, not to dashboards
0+brands scaled, zero templates reused
2020running since TikTok's awkward teenage years
Meta Business PartnerTikTok Marketing PartnerShopify PartnerTriple Whale Partner
We've lectured on marketing at Università Federico II in Naples — founded 1224, the world's oldest public university.
Selected work
All case studies →Fewer holes.More margin.
FounderStarted at 16
The founderOne opinionated person,
One opinionated person,
a lot of A-players.
2020, Naples, sixteen years old. Francesco watchesevery friend he has disappear into TikTok. Everyonesees an addiction. He sees an underpriced attentionchannel — and starts the first TikTok ads agency in Italy.
The lesson that built DegBoost: one channel never scalesa brand. The funnel does. So he goes deep on the wholeD2C machine — offer, creative, landing pages, retention.Paid ads, Meta at the core, becomes the flagship.
At eighteen, a university founded in 1224 — Federico II,the oldest public university on earth — asks him tolecture on marketing. One of the youngest ever to do it.
Since 2023 the agency runs from The Hague, inside Titaan,an international innovation hub — with a hand-picked teamof eight, one specialist per stage of the funnel.
The short version
From a living roomto eight figures.
- 2020 — Naples, age 16
It starts with an app
Francesco watches every friend he has disappear into TikTok. Everyone else sees an addiction; he sees an underpriced attention channel. He starts the first TikTok ads agency in Italy from his living room — one of the first in Europe.
- 2022
One channel is never enough
Clients start asking us to fix their sites, their emails, their creatives. So we go across the whole funnel — in-house creative studio, CRO and CRM specialists. Paid ads become the flagship, but never in isolation.
- Age 18
A 1224 university asks a teenager to teach
Università Federico II in Naples — the world's oldest public university, founded in 1224 — invites Francesco to lecture on marketing. One of the youngest people ever to do it.
- ~2023
The Hague
The agency relocates to the Netherlands, based inside Titaan, an international innovation hub in The Hague. New city, same obsession.
- 2023–24
Eight A-players
30+ brands, eight figures in yearly ad spend, a hand-picked team of eight — one specialist per stage of the funnel.
- Today
Still founder-run, still capped
Same founder, same capped roster, judged on one number: profitable revenue on your P&L. Not vanity metrics, not a slide deck.
Straight answers
Questions youshould be asking.
Is the audit actually free?
Yes. It's also how we choose clients — we cap the roster, so the audit tells us whether we can win for you. If we can't find meaningful money to recover, we'll tell you that too. You keep the findings either way.
Why do I have to "apply"?
Because eight people can't serve everyone, and we'd rather turn you down than underdeliver. The application is a Calendly link and two minutes of your time. We're selective, not precious.
What if the audit shows my ads are the problem?
Then we'll show you exactly how — angle by angle, creative by creative. Sometimes it's the ads. Sometimes it's the offer. Usually it's an expensive combination. The point of the audit is knowing instead of guessing.
Do you lock contracts?
No. We keep clients the same way you keep customers: by being worth it next month too.
Who actually works on my account?
The people on the About page. That's the whole company. Your account can't slide down to the B-team, because there isn't one.
Do you use AI?
Where it makes tests faster and analysis sharper, yes. Where judgment is required, humans. You'll never discover mid-conversation that you've been talking to a bot.
€50k/month — revenue or ad spend?
Revenue. Below that, an agency retainer eats your margin. Grow a little more, then come back — we'll be here.
Want to knowwhere yourmoney leaks?
No pitch deck. No “discovery call.” We tear down your ads, your page, and your flows — then show you the fastest euro you're leaving on the table. If we can't find it, we'll say so.
Apply for your free auditTakes 2 minutes. Costs nothing. Might sting a little.
Allergic to calendars? francesco@degboost.com